It was announced on November 22 by the Turf Publicists of America (TPA) that legendary trainer Art Sherman would be the recipient of this year’s Big Sport of Turfdom Award, which is presented to an individual or organization that helps elevate and enhance the coverage of Thoroughbred racing by cooperating with racing publicists and media. That is something the trainer of all-time earnings leader in North American, California Chrome, knows a thing or two about. 150 active TPA members took part in the vote. The TPA is made up of marketing executives and Thoroughbred racing publicists.
“I am so delighted and honored to be among the people that have won this award, a who’s who of racing,” said Sherman. “I’ve always tried to be accommodating to the press and even anyone that asks me for an autograph. It’s for the betterment of the game. Anything for racing.”
“Art Sherman is a publicist’s dream,” said TPA President Jim Mulvihill. “For three years he has trained one of the top horses in the world and during that span has made himself available for thousands of interviews. His genuine nature and likability have been major factors in California Chrome becoming one of the most popular racehorses of our time.”
Sherman will receive his award on Dec. 6 as part of an Awards Luncheon at the University of Arizona through their Race Track Industry Program. The Big Sport of Turfdom has been awarded yearly since 1966, with the award going to “Team American Pharaoh” last year.